The world is becoming increasingly technical – and as a result, more and more businesses are bringing social media directly into their business premises to encourage customers and visitors to engage with them online as well as in person.
The creation of the Instagram QR code is a tool which allows users to scan the code and quickly find and connect with your profile. Instead of writing the username out or helping them to find it on the list of similarly named accounts, the QR code takes them directly to the right profile – meaning you never lose business to a similarly-named competitor again.
Suffice to say, the Instagram QR code is a handy little tool for business and creator profiles especially.
But where do you find it?
3 Steps To Find Your QR Code
- Head to your profile on Instagram and click on the menu button in the top right hand corner, indicated by the three horizontal lines
- Click on ‘QR Code’
- Your QR code will now appear on the screen – with a number of choices available to you. From this screen, you can download the QR code for use on your marketing signage and to print and put in your business premises, you can share the QR code with friends, or you can copy the link and post it on your website and other platforms
Any user that scans your QR code outside of or within Instagram will be taken straight to your profile, making it easier than ever to funnel your customers to the right place.
Don’t knock it until you’ve tried it – QR codes really are the future of online and offline marketing for businesses that use Instagram! We’d love to hear your thoughts and experiences!
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