How to Turn Off Instagram Suggestions

With Instagram growing at an incredible rate, users may have noticed the app slipping in an increasing number of ads…

With Instagram growing at an incredible rate, users may have noticed the app slipping in an increasing number of ads and sponsored posts, as well as suggested content and recommended accounts to follow.

Instagram suggestions can be really handy when you’re growing your profile and trying to establish a community and a productive presence on the app. On the other hand, suggestions can get quite annoying when they flood your newsfeed and fill your app with accounts that you don’t follow and content that you aren’t interested in.

Here’s how to turn off Instagram suggestions in a few short moves.

If you’re fed up with Instagram funneling potential new connections into your newsfeed, and you want to remove the recommended accounts to follow from your experience, then follow these 4 steps:

  1. Head to your profile page and click on the menu button in the top right hand corner of the screen, indicated by the three horizontal lines
  2. Select ‘Settings & Privacy’ then ‘Notifications’
  3. Click on ‘Following and Followers’
  4. Underneath the heading that reads ‘Account Suggestions’, make sure that the ‘Off’ button is selected. This will turn off suggested accounts to follow and will clear up your newsfeed.

How to Manage Suggested Content

Once you’ve completed the above steps, you will notice that your newsfeed appears much cleaner without the breaks in content to recommend yet more potential connections and accounts.

But what about managing the flood of suggested content that Instagram thinks you might like?

While ads and recommended posts are a core part of the Instagram model, and thus cannot be removed completely, they can be managed.

  1. Head to the ‘Settings and Privacy’ menu on Instagram by following step one in the section above
  2. Scroll down to ‘Suggested Content’

This is where you will find two options for content that you can manage – one which is made up of the suggested content you might see, and one which is for suggested content you’ve hidden in the past.

Using the ‘Interested’ and ‘Not Interested’ headings, you can provide Instagram with as much information as you like about the kind of content you want to see more of and the content that you want to bypass and remove from your app and experience. What’s more, you can select words and phrases that you want to avoid, and effectively control how Instagram markets and advertises to you directly.

With Instagram committed to safe and enjoyable browsing for all its users, it follows that all users should be able to control their experience as much as they want to. These options enable you to both manage and remove different suggestions that the app offers, to streamline your scrolling experience.