What Does GRWM Mean on TikTok?
If you are a fan of fashion and style accounts on TikTok, or follow any kind of celebrity or influencer, then you will likely have seen the GRWM acronym before.
GRWM stands for Get Ready With Me.
It’s a trend that has become big business on TikTok, with creators filming and sharing content that focuses on what they are wearing and how they choose to style themselves. The most compelling videos that use this acronym as a hashtag and underlying theme focus on a ‘Get Ready With Me For…’ format.
In these videos, the creator is getting ready for something specific – be it a routine task or a more formal occasion or day out and takes followers on a journey to identify and dress in the perfect outfit. These videos are often then shared on TikTok and Instagram, as highly engaging and visual-centric social platforms.
Sometimes these videos focus only on clothes – other times they include hair styling and make up or accessorising as part of the video. Typically, the more extravagant the transformation, the better!
So, is GRWM a trend that you have tried for yourself, or something that you have seen sweeping across TikTok, Instagram, and other social media apps?