What Size Are Instagram Reels?

With Instagram supporting so many different forms of content and upload, it can be difficult to keep track of which…

With Instagram supporting so many different forms of content and upload, it can be difficult to keep track of which configuration each type of content requires and is presented in.

For example, typically an Instagram post has always been uploaded and saved in the grid feed as a square, while story posts are displayed in full screen mode.

But what about reels?

The Interesting Thing About Reels…

What makes reels different on Instagram is the fact that they are presented in your main profile grid as square posts, on the newsfeed as portrait clips, and then in full screen mode once opened.

So, not only does your full screen visual need to be excellent quality, but you also need to consider how the cover of your reel looks in a compact square shape.

Instagram Reel Sizes

Here are the most important reel sizes that you need to know:

Reel Cover: 1080 x 1920 pixels

Reel Thumbnail: 1080 x 1080 pixels

Reel Full Size: 1080 x 1920 pixels

NOTE: If the width is wider than 1080 pixels, Instagram will crop it down automatically and compress your content, which could impact the quality. Instagram does not switch to landscape mode and reels are always presented in portrait mode, so you must ensure that your reel video or carousel does not exceed 1080 pixels in width.

We hope this goes some way to helping you create great reels! Remember that Instagram favours reels that deliver excellent quality as well as compelling content, so it’s crucial that you really focus on providing the best visual quality possible.