Do you dream of having influencer status on TikTok like Addison Rae or Khaby Lame? The top-performing accounts all have one thing in common, a blue check mark. You need a verified account to get more clout on the world’s fastest-growing social media platform.
With more than a billion monthly active users, TikTok is gaining ground on Instagram as the leading social media resource. Your profile needs a blue check mark if you want to stand out from the crowd. Let’s unpack everything you need to know about how to get verified on TikTok.
What does It Mean to Be Verified on TikTok?
Like Twitter and Instagram, TikTok utilizes the ‘blue check mark’ verification system for accounts. After confirming their identity, the TikTok admin team issues blue check marks next to the user’s profile name. Typically, Twitter and Instagram users must apply for verified status on their accounts.
TikTok takes a different approach, verifying users on its own accord. So, there’s no way to apply for verified status on TikTok. Instead, you need to comply with a few guidelines to make it more likely for the admin team to notice and verify your account.
Why Get Verified on TikTok?
A verified account is a valued commodity in the world of social media. A blue checkmark in your profile instantly gives you more clout on any social media platform, including TikTok.
Influencers, brands, and celebrities view blue checks as a must-have feature in their profile. Here are a few benefits of verifying your TikTok account.
Verify Your Identity
Search any media personality on any social media platform, and the results give you thousands of accounts relating to the person.
If you’re searching for Justin Bieber, how do you know you’re following a genuine account or a fake? The blue check mark helps users identify your account and content.
Game the Algorithm
According to users, the TikTok algorithm promotes content from verified accounts ahead of unverified profiles.
While there’s no official admission of this from TikTok, it’s a common strategy used on other social media platforms. So, we assume it won’t be any different on TikTok.
Many top-rated verified TikTok users will only interact with other verified accounts. You’re part of an elite club when you have a blue check mark next to your profile.
You’ll find other blue checks are more likely to respond to your DMs and comments and engage with your content. You’ll also find it easier to request collaborations and advertising or partnership deals.
What are the Eligibility Requirements to Get Verified on TikTok?
Unless you’re a well-known celebrity or leading brand, you must meet some eligibility criteria to receive a verification badge on TikTok. Joining the ‘TikTok Creators Fund’ is a good strategy to make yourself noticeable to the TikTok admin team.
Users must meet the following minimum eligibility requirements when applying for the TikTok Creators Fund.
- The user must have a Pro account.
- The user must be based in the United States, United Kingdom, Spain, Germany, or Italy.
- The user must be at least 18 years old.
- Your account must have a minimum of 10,000 followers.
- Your account must have a minimum of 100,000 views in the last 30 days.
- Your account must comply with the TikTok Community Guidelines and terms of service.
Users who meet these eligibility requirements for the TikTok Creators fund can apply for admission through their accounts. Receiving acceptance to the TikTok Creators Fund won’t guarantee you a blue check, but at least you can monetize your content.
The reality is that no one knows the exact formula the TikTok admin team uses to verify accounts. It’s a mystery. If you want a blue check, you’ll need a strategy that helps you stand out on the platform. Here’s our step-by-step guide on how to get verified on TikTok.
How to Get Verified on TikTok – A Step-by-Step Guide
If you don’t have the clout of Doja Cat or Joe Rogan, is there any hope of receiving a blue check on TikTok? While there’s no proven method to blue-check success, this strategy will help you catch the attention of the TikTok admin team.
Step 1 – Post Content Regularly
TikTok has the highest engagement rate of any social media platform, and experts agree its offers the best viral potential for your content strategy. Building a brand on social media or reaching influencer status relies on your ability to produce content that people want to view.
Maintaining a consistent posting schedule lets the algorithm know you actively use and engage with the platform. Posting content surrounding current hashtag trends and challenges keeps your account fresh. After participating in a dance trend, you could earn a collaboration like a duet or stitch with another verified user.
Analyze the performance of your content, and look to build on those videos that receive the most views. Replicate the best, and leave the rest.
Step 2 – Capture Media Attention
Can you get in front of the media? Receiving coverage in magazines and newspapers or making TV and radio appearances can set you up for a blue checkmark on TikTok. Unconventional platforms like podcasts and YouTube clips make your content and reputation on TikTok more noticeable to the admin team.
Don’t assume that press releases are a good way to get more attention from the TikTok team. PRs are not considered when assessing you for a blue check mark. So, go with an organic strategy over a forced approach to capturing attention.
Step 3 – Get Verified on Twitter or Facebook (Meta)
If you’re verified on other platforms like Instagram and Twitter, you have a better chance of receiving the blue check on TikTok. Fortunately, you can apply for verification on these social media sites.
You’ll need to comply with eligibility criteria set by each platform to receive verified status across all your social media profiles.
For instance, Facebook verifies professional, official brand accounts. Twitter will verify active, notable accounts falling under specific categories. Instagram is possibly the most challenging of the bunch. It only verifies accounts with a high risk of impersonation.
Step 4 – Get Active, Go Viral, and Engage with Your Followers
Most blue checks on TikTok experience at least one viral moment on the platform before receiving verification of their account. If your content lands on the ‘For You page, you’ll be on the admin team’s radar.
The TikTok team assesses your account for activity and engagement during the verification process. A viral video goes a long way to help you catch their attention.
The art of going viral on social media, especially TikTok, relies on a strategic approach to content creation. Here are a few tips to help you step up your content game.
Start with a Hook
Your video has about three seconds to grab the viewers’ attention. If you don’t pull that off, they’ll keep scrolling, and you’ll end up in digital oblivion.
Become a Storyteller
People who tell stories capture people’s attention more than those that speak ‘at’ people. Remember the old saying, ‘telling isn’t selling.’
Keep It Short and Sweet
The longer the video, the less impact it has on the viewer. Attention spans are short online. Keep your video to eight to ten seconds in length.
Engagement Is Everything
Engagement is the core of digital marketing. That same principle applies to becoming a verified influencer on TikTok.
The TikTok algorithm promotes content where users comment and like the post. Liking and replying to comments and engaging in the comments sections of other users’ posts will catch the algorithm’s attention.
In Closing – Follow the Community Guidelines
There’s no guarantee that this strategy will result in the verification of your TikTok account. There’s no single proven process to achieving the blue check mark, but the activities mentioned in this post position you for success.
Ensure you follow all community guidelines and policies when posting your content and engaging with followers or other users on the platform. Having your account flagged by the admin team is a death touch to your verification prospects.
Don’t become obsessed with achieving verified status on TikTok. If it happens, it happens. Trying to force it will likely have the opposite effect. Enjoy your posting strategy, and have fun! Before you know it, you’ll be staring at a blue check in your profile.
How to Get Verified on TikTok FAQ
Q: Can I ask TikTok to remove my verification badge?
A: No. No method is available for requesting the TikTok admin team to remove your verified status. However, some users suggest that changing your username may trigger a removal of your blue check mark.
Q: What does TikTok charge for verifying an account?
A: TikTok doesn’t charge users to verify accounts. Anyone saying they can arrange verified status for your account for a fee is lying to you. There are several scams online promoting blue checks for a price, don’t fall victim to them.
Q: Can TikTok remove my verification badge?
A: TikTok can remove your verified status and blue check mark without notice if you violate its community guidelines and policies. Some of the offenses causing the removal of a verified badge include the following.
- The account was transferred to another owner.
- The username changed.
- The account type changed between personal, business, or institution.
The admin team will also remove blue checks and verified status from accounts in repeated violation of TikTok’s community guidelines and terms of service.