The connectivity between different social media platforms means that not only is it possible to share content across your private Facebook profile and various public groups, but you can also share content to other social media platforms too – and vice versa.
With TikTok geared towards short and highly engaging video clips, it follows that the content you create and edit for TikTok will likely perform well on a Facebook story too.
So, how exactly do you carry TikTok videos over to Facebook?
3 Steps to Share a TikTok Video to Your Facebook Story
The process of sharing between TikTok and Facebook is remarkably simple, thanks to the connected ‘Share’ button which exists between different social platforms.
Here’s how to take an existing TikTok video and share it to your Facebook Story…
- Make sure that your TikTok and Facebook accounts are connected, by heading into your TikTok settings and selecting ‘Share Settings’. Tap Facebook, log in, and then hit ‘Continue’
- Open the video that you want to share on TikTok, then select the ‘Share’ icon from full screen mode
- Click on ‘Share to Facebook Story’
Once you’ve chosen to share the video, you can add extra stickers and features, before completing the share.
Why Does TikTok Content Perform Well on Facebook?
The type of content that creators share on TikTok tends to be short and succinct; the kind of content that you scroll past and will only watch in full if it piques your interest from the first couple of seconds.
TikTok is geared towards high engagement and high visibility, with content going viral when it uses trending audio and popular clips. And it follows that what performs well on TikTok will also garner high engagement on Facebook too.
The more platforms you can share your content on, the broader your social reach will be. What’s more, when you share a TikTok on Facebook, you guide users from your Facebook over to your TikTok profile, attracting more followers and expanding your audience on both social platforms. This form of cross-promotion is especially useful in the world of connected browsing and multi-platform discovery.
So, there you have it. A quick guide to sharing content between TikTok and Facebook, alongside advice and insight into why cross-platform content sharing is so valuable. Happy posting!
