President Trump has approved a third extension to the TikTok ban, giving the platforms owner ByteDance a further 90 days in which to find a US-based buyer.
This extensions puts a further pause on the risk of TikTok being banned from the United States, enabling users and creators to continue browsing and sharing new content.Â
The Benefits of This Extension
The extension means that creators and businesses relying on TikTok as part of their marketing, can continue to operate and use the app for US business.Â
It means that creators can keep buying packages of followers and expanding their reach, and that engagement stats can continue to grow – increasing awareness for small brand and businesses everywhere.Â
How Long Will the Extension Last?
This particular extension means that TikTok lives to survive another 90 days in the United States – but beyond that, there is no way to know how long this will continue.Â
Countless creators across the United States will be hoping a buyer comes along to pull the platform away from Chinese ownership and under a US buyer – but the long term outcome remains to seen.
