Meta Verified has, for the past year or so, been recognised as a subscription package – whereby users can pay a fee to earn a blue tick next to their profile name. Not only is this blue tick crucial for authenticity for big-name users, but it generates an extra layer of trust which brands and businesses in particular need for social media success.
And it seems as though Meta is looking to reward its loyal subscribers even more, with some recent revisions to the packages. One change includes an uplift in the amount of support users will receive if they are a paid Verified subscriber.
What Does This Extra Strategic Support Mean?
In short, the extra support enables those paying for the uppermost package to book a strategic marketing session with Meta experts.
The information and advice this could unlock is likely to be invaluable, with Meta experts able to pinpoint exactly what a user or business needs to do to maximise its content quality, engagement rate, and conversion.
The package enables those paying the highest subscription fees to schedule a strategy session every 6 months – tracking their progress and content improvement, as well as the impact of new followers via organic and paid methods across all Meta platforms.
Is this kind of advice something you would pay a subscription to access?
