Social media stories are short videos and photo snapshots which can be uploaded to your profile, providing a temporary insight into your routine or something that you are doing.
They remain visible to friends and followers on Facebook for 24 hours – the same length of time as Instagram stories.
Why Upload a Facebook Story?
The main benefit of a Facebook story is that it acts as an engaging update, giving friends and followers a behind the scenes look at your day, without the post staying on your profile feed.
While main post feeds are often curated and edited to support a certain aesthetic, stories tend to be more ad hoc and natural. They are particularly popular among the followers of digital creators and influencers.
When you post a story on Facebook, your friends can like and comment on the post – making it an incredibly engaging touchpoint between you and your Facebook community.
Finally, once the 24 hour viewing period is over, you can still find your past stories in an archive on your own profile – with the archive visible only to you. This ensures that you never lose any content and can revisit past stories whenever you want to.
To get started and to share your first story, simply head to your homepage feed on Facebook and click on ‘Create Story’ towards the top of the screen. From there, you can upload photos or videos and edit them ready to post.
